& Views

News & Views

We’re movers, shakers and thought leaders

in healthcare communications

Bookmark this page to get first sight of Collective and client news and members’ blogs about our discoveries, best practice, new ideas and campaigns. It’s a quick way to get to know more about our people and our ethos in practice.

Crafting COVID-19 communications

Finding a voice that’s clear, responsible and reassuring is critical when crafting COVID-19 communications. Head of Written Word, Charlie Hobson, shares observations on best practice.

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IR35: Friend or Foe?

Find out what the new IR35 legislation means for freelancers and clients, and how The Difference Collective is navigating the changes.

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Book Review: Communicate in a Crisis

In her book ‘Communicate in a Crisis’, Kate Hartley shares perspectives from her formidable PR crisis management experience. in this brilliant book. Founder Angie shares how this is a vital read for the significant and highly relevant lessons in these Different times.

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