When it comes to brainstorming marketing ideas and developing communications plans, how comprehensively do companies take into consideration accessibility – how a person with a disability can access a website, system or application and also how positive their experience is while using it and consuming its content?
This year’s prestigious Communiqué Awards, like many other events, has gone virtual. Two of our members, Angie and Stuart, who are fresh out of their judging chairs, have come up with some of their very own winning categories to celebrate this year’s awards going virtual.
How can OTC brands ensure their digital communications are working as well and as hard as they need to be to navigate the COVID-19 crisis?
The charity sector is facing its toughest challenge to date. In the latest in our blog series, we share 5 ‘health check’ tips to keep charities fighting fit.
Two Collective members, who had roles in Tamiflu communications for drug firm Roche during the swine flu pandemic, take a look back at the harsh reality of crisis comms and what it can teach us all.